Understanding Commission Models on Involve Asia
Common commission models include CPS, CPA, CPL, CPSe, and CPC.
1. CPS – Cost Per Sale
A sale is confirmed when a purchase is successfully made and no cancellation or refund occurs.
Example Offer: TikTok Shop – CPS
Flow:
Publisher posts the generated link for the offer on Facebook.
User clicks the link, lands on the advertiser’s site, and purchases the item.
Advertiser validates and approves the conversion.
Advertiser pays Involve Asia.
Involve Asia pays the publisher.
2. CPA – Cost Per Acquisition
Advertisers only pay publishers when users complete a specific action (e.g., sign-up, download, booking) defined in the program terms.
Example Offer: Involve Asia Publisher Referral Program
Flow:
Publisher shares the offer link on their social channel.
User clicks, visits the advertiser’s site, and completes the required action.
Advertiser validates the action and approves the conversion.
Advertiser pays Involve Asia.
Involve Asia pays the publisher.
3. CPL – Cost Per Lead
A lead is when a user fills out a form with contact details for the advertiser. Often used for credit card or loan applications. The user is not charged for this action.
Example Offer: Citibank Credit Card (CPL)
Flow:
User visits and completes a loan or credit card application form.
Advertiser validates and approves the lead.
Publisher is paid according to the commission structure for successful and valid leads.
Advertiser pays Involve Asia, then publisher is paid.
4. CPSe – Cost Per Session
Targets user engagement with the advertiser’s website for a set time, often 15 seconds or more. Popular for mobile campaigns to increase brand visibility.
Example Offer: Calisto (CPSe)
Flow:
User clicks your affiliate link and browses the advertiser’s website for the required duration.
Advertiser validates the session and approves it.
Advertiser pays Involve Asia.
Involve Asia pays the publisher.
5. CPC – Cost Per Click
You earn for every click generated on a banner, creative, or link — often counted as unique clicks.
Example: Paid per valid click from followers on your profile banner.
Flow:
User clicks on your banner or affiliate link.
Advertiser validates the click.
Advertiser pays Involve Asia.
Involve Asia pays the publisher.
Tip: Always check the Offer Details Page for the commission model before promoting to ensure it matches your strategy and audience.
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