If you prefer validating your conversions via Excel file instead of online validation, you can do so by following these steps:
Choose the correct billing month you want to validate. Click “View” to reload the report with that month’s data.
Click on the “Download Validation Report” button to download your report in Excel format.
Open the report and look for:
Column N (Status)
Column O (Reason)
By default, all conversions will show as “Pending.” You need to update them to:
Approved – Validated conversion (no reason required).
Rejected – Must include a clear reason (e.g., canceled order, invalid purchase).
Yet to Consume – Provide a reason such as pending usage (common for ticketing or hotel bookings). Example: add checkout date or remark to inform publishers of the delay.
If a transaction has been partially refunded or changed (affecting sales or commission payout), leave it as Pending and contact your Advertiser Manager for assistance.
Save your updated file and upload it back into the validation system.
A summary of your validated conversions will appear. Double-check your updates and click “Submit Validation.”
That’s it! Your validated conversions will be received by our finance team for processing.
This method ensures accurate reporting and helps publishers stay informed about conversion statuses, while giving advertisers flexibility in bulk validation.